Unless you are blissfully ignorant, chances are you’ve been affected by or at least have heard about the collapse of the stock market and the slowing global economy. Marketing is still essential, perhaps more so, during a recession; however budgets are being...
A recent AdAge article examines what could become an enormous problem for an Internet Marketing Company or any brand with a presence online. Currently, there are twenty-one common domain names with .com being the most widely used. Others include .org, .net, .edu for...
I’m standing in line this morning waiting for a cup of burnt, overpriced coffee from a Dunkin Donuts pushcart in Penn Station in New York City. I can’t help but to hear the gentleman behind the cart say to every still drowsy New Yorker… “yes...
I’ve written and spoken extensively on email marketing. Perhaps one of the most Before you click send on your next email marketing campaign, consider the following fundamentals that will make your email campaign perform better, and also help you better serve the...
I had a number of conversations this week with prospective clients that lead me to believe that the majority of small to mid-sized enterprises ($20 million to $1 billion in revenue) continue to be confused about internet marketing and email marketing. It made me...
