Social Media: Content & Distribution

Social media continues to be the buzz leader online. We’re no doubt helping clients succeed in with social media marketing as well as other online marketing vehicles like search, email marketing, and web analytics/optimization. A few things are worth considering...

Why this email did not work as intended…

Everyone is releasing apps these days, even banks. Here is an email promoting an app from a bank. A great idea, because they are showing that they are into customer service and are catering to the needs of their clients by simplifying customer’s lives –...

The Blurred Lines will Soon be Nonexistent

Based on this article, describing our company as an internet marketing company will soon be an incorrect description.  Google TV is here and it will change the way we interact with TV and the internet forever. Companies will have more choices than ever when it comes...

Keywords So Wrong? Say ‘So Long’

Google AdWords has recently introduced a new filtering option available at campaign, ad group, keyword and ad level. The top right button that exists in all page views called “Filter and Views” allows you to setup one or more filters by which to segment...

Online Advertising & “The Digital Vampire?”

Dow Jones Chief Executive Les Hinton referred to Google as a “Digital Vampire” today (see the article in Crain’s New York). As an online marketing company, even I am not sure how fair it is to put all the responsibility on Google for...

Ending the Suspense…TweepMe.com is Suspended By Twitter

Social media-ites beware, Twitter search engine TweepMe.com (www.tweepme.com) has been suspended by Twitter, ending the wait for Twitter to begin a crackdown on use and potential abuse. While it’s not quite looking like an Iranian media blackout attempt, Twitter...